Upon release, reputation received generally positive reviews from critics and was a massive commercial success. It was nominated for Best Pop Vocal Album at the Grammy Awards.
: This fan favorite utilizes a vocoder to create a vulnerable, robotic vocal layer. The 44.1kHz sampling rate ensures the nuanced textures of these vocal effects are preserved without digital harshness.
Take the lead single, Look What You Made Me Do . In a standard MP3, the pre-chorus (“I don’t like your little games...”) sounds flat. In , you can hear the subtle vinyl crackle Swift added for texture. The robotic, halting beat isn’t just a thump; it’s a layered construction of a drum machine, a sampled heartbeat, and a distorted cello.
Taylor Swift 's 2017 album, reputation , remains one of her most polarizing yet technically impressive releases. Critics largely praised her songwriting, noting that beneath the "vindictive" first impression lies deep vulnerability and intimacy .