The success of this strategy lies in synergy. A fan watches the anime, plays the game to level up their favorite characters, and engages with social media content discussing theories. This 360-degree engagement keeps the "One Piece" brand at the top of global trends consistently.

(2023) is the latest major console release. It is a turn-based RPG featuring an original story where the Straw Hat crew revisits their past memories to regain lost abilities. The One Piece: Pirate Warriors

allow players to mow down waves of enemies using iconic moves like Luffy’s Gear transformations.