If you want, I can generate suggested export settings for a specific encoder (HandBrake, FFmpeg, or a streaming preset). Which encoder would you like settings for?
To get the best-looking 720p version of Moviemad, pay attention to bitrate and codec: moviemad in hd 720p better
The "better" in the search query refers to the user experience . Waiting less time for a movie is, for most people, "better" than waiting for a marginally sharper image. If you want, I can generate suggested export