Determined to make a difference, Ayyappan decided to take a stand against piracy. He began to spread awareness about the negative impact of piracy on the entertainment industry and the importance of respecting intellectual property rights.

: Estimates suggest that the industry loses crores of rupees annually due to illegal downloads. When a big-budget film is leaked, it directly affects the theater occupancy rates, especially in the crucial second and third weeks.

Because it is illegal, ISPs frequently block its domains. The site stays active by constantly switching to new web addresses (e.g., changing from .com to .pl or other extensions). Critical Risks

Malayalam cinema, once considered an art-house industry with limited commercial reach, has exploded in global popularity over the last decade. With critically acclaimed films like Kumbalangi Nights , Jallikattu , Minnal Murali , and 2018: Everyone is a Hero , the demand for Mollywood content has skyrocketed.