Increasingly, media personalities are highlighting "doom scrolling" and the "highlight reel" effect of social media, which can lead to anxiety and lower self-esteem in younger audiences.

: Integrating AR and gaming elements into traditional film promotion.

Sanjana Ganesan has transitioned from a model and engineering student to a premier sports anchor and digital media personality. Her influence spans traditional television broadcasting and high-impact social media engagement, making her a central figure in the intersection of Indian cricket and popular media.